{"id":2249,"date":"2024-06-11T10:32:05","date_gmt":"2024-06-11T08:32:05","guid":{"rendered":"https:\/\/blog.exposioapp.com\/?p=2249"},"modified":"2024-06-11T10:44:00","modified_gmt":"2024-06-11T08:44:00","slug":"pourquoi-est-ce-important-de-soigner-vos-photos-immobilieres","status":"publish","type":"post","link":"https:\/\/blog.exposioapp.com\/fr\/pourquoi-est-ce-important-de-soigner-vos-photos-immobilieres\/","title":{"rendered":"Pourquoi est-ce important de soigner vos photos immobili\u00e8res ?"},"content":{"rendered":"\n

Certaines photos publi\u00e9es dans des annonces immobili\u00e8res peuvent soit s\u00e9duire un acheteur potentiel, soit dissuader toute visite. Mais comment les photos immobili\u00e8res influencent-elles la d\u00e9cision des acheteurs ? SeLoger, un site d\u2019annonces immobili\u00e8res, nous \u00e9claire sur cette question en observant les millions de photos t\u00e9l\u00e9charg\u00e9es quotidiennement sur sa plateforme. Permettant ainsi de vous expliquer l’importance de soigner vos photos immobili\u00e8res et d’augmenter la visibilit\u00e9 de vos annonces.<\/p>\n\n\n\n

L’attraction des photos immobili\u00e8res<\/strong><\/h2>\n\n\n\n

Dans un march\u00e9 immobilier exigeant, o\u00f9 les conditions de financement se durcissent et les d\u00e9lais de transaction s\u2019allongent, les photos immobili\u00e8res deviennent un substitut \u00e0 un projet concret pour 70 % des Fran\u00e7ais interrog\u00e9s par SeLoger<\/strong>*. Ces derniers admettent souvent parcourir les sites immobiliers sans projet particulier, une tendance marqu\u00e9e chez les 18-34 ans, dont 80 % avouent consulter ces sites par curiosit\u00e9<\/strong>, pour obtenir des informations ou pour faciliter une d\u00e9cision future.<\/p>\n\n\n\n

Selon SeLoger, ces photos ont pour r\u00f4le de nous projeter dans une r\u00e9alit\u00e9 potentielle, ce qui renforce l’importance de leur qualit\u00e9.<\/p>\n\n\n\n

\"Soigner
\u00a9 Dawnrushton.com<\/figcaption><\/figure>\n\n\n\n

Soigner les photos de son annonce immobili\u00e8re<\/strong><\/h2>\n\n\n\n

Parmi les Fran\u00e7ais ayant eu un coup de c\u0153ur pour un bien immobilier, 45 % d\u00e9clarent que ce coup de c\u0153ur est n\u00e9 d\u00e8s la d\u00e9couverte de l\u2019annonce. <\/strong>Les photos jouent un r\u00f4le crucial pour 98 % des acheteurs potentiels, et 59 % les jugent m\u00eame indispensables.<\/strong> Ce qui favorise fortement votre prise de mandat avec votre client.<\/a><\/strong><\/p>\n\n\n\n

Les pi\u00e8ces les plus attendues en photo immobili\u00e8re<\/strong><\/h3>\n\n\n\n

Pour pr\u00e8s de la moiti\u00e9 des Fran\u00e7ais, voir toutes les pi\u00e8ces de la maison est indispensable. Si ce n’est pas le cas, 60 % des acheteurs potentiels pourraient renoncer \u00e0 visiter le bien<\/strong>. Les pi\u00e8ces les plus attendues en photo incluent le salon\/salle \u00e0 manger, la cuisine, les chambres, la salle de bains, l\u2019ext\u00e9rieur (jardin), et l\u2019environnement imm\u00e9diat du bien, comme la rue.<\/p>\n\n\n\n

\"L'impact
\u00a9 Jocelyn B. – Property Guys<\/figcaption><\/figure>\n\n\n\n

L’impact des photos immobili\u00e8res et de la d\u00e9personnalisation<\/strong><\/h2>\n\n\n\n

Des photos de mauvaise qualit\u00e9 peuvent rebuter 64 % des acheteurs.<\/strong> De plus, pr\u00e8s d’un tiers d\u2019entre eux pourraient exclure une annonce dont les photos ne leur plaisent pas en termes de d\u00e9coration. Des \u00e9l\u00e9ments comme les animaux empaill\u00e9s, le carrelage des ann\u00e9es 1980, ou les stickers muraux peuvent \u00eatre des obstacles. Il peut donc \u00eatre judicieux d’ajouter une touche de d\u00e9coration ou de d\u00e9personnaliser le bien immobilier avant de prendre des photos.<\/a><\/strong><\/p>\n\n\n\n

Conclusion<\/strong><\/h2>\n\n\n\n

En r\u00e9sum\u00e9, soigner les photos de vos annonces immobili\u00e8res est crucial pour attirer et retenir l’attention des acheteurs potentiels. Des images de qualit\u00e9 aident \u00e0 cr\u00e9er une premi\u00e8re impression positive, \u00e0 susciter l\u2019int\u00e9r\u00eat et \u00e0 faciliter la projection dans le bien, augmentant ainsi les chances de vente rapide et au meilleur prix. <\/p>\n\n\n\n

Pour maximiser l’impact de vos annonces, n’h\u00e9sitez pas \u00e0 investir dans notre kit 250D complet<\/a><\/strong> ainsi que notre application “Exposio Cam\u00e9ra Immobili\u00e8re”<\/a><\/strong> pour smartphone qui permettra de mettre en valeur la propri\u00e9t\u00e9 sous son meilleur jour.<\/p>\n\n\n\n

\n
D\u00e9couvrez notre kit 250D<\/a><\/div>\n\n\n\n
Voir la pr\u00e9sentation vid\u00e9o<\/a><\/div>\n<\/div>\n\n\n\n

<\/p>\n\n\n\n

* \u00c9tude quantitative YouGov r\u00e9alis\u00e9e sur 1 002 personnes du 20 au 21 f\u00e9vrier 2024 repr\u00e9sentatives de la population nationale fran\u00e7aise de 18 ans et plus<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Pourquoi est-ce important de soigner vos photos immobili\u00e8res ?<\/p>\n","protected":false},"author":206940857,"featured_media":2287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1433],"tags":[],"class_list":["post-2249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photographie"],"yoast_head":"\nPourquoi est-ce important de soigner vos photos immobili\u00e8res ? 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